Well, you've got to take into consideration 1) the people who don't use stupid acronyms even in chat room-like discussions and/or don't use the internet for such purposes (pr0n fr33ks?), 2) internet n00bs, 3) people who don't even have the internet, and 4) tourists from who-gives-a-fuck who just wanted to sit and watch some dumbshit American tv show.